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MARKETING & DESIGN BLOG.

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What’s New in the Natural Food Product Industry

March 31st, 2017 | Blog

Every year at Expo West, we get to know the latest trends in the Natural Products industry. This year was no different–we noticed upcoming developments that we think will change the market this year. For one thing, Plant Based Foods are becoming the top of the food chain. It became its own organization –Plant Based […]

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Elements Awarded American Package Design Award from Graphic Design USA

March 2nd, 2017 | Happening, News

We are excited to announce that our team was awarded an American Package Design Award from Graphic Design USA for work on behalf of our client, Uji Smoothies. The American Package Design Awards is a more than 50-year-old annual, national design competition conducted by Graphic Design USA Magazine, recognizing the best work in graphic design […]

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LET’S TALK VIDEO

March 1st, 2017 | Blog

Video has become an increasingly popular and successful tactic for promoting brands. Applying video to your marketing mix increases awareness and interaction with your brand. It is the perfect medium to tell your product and company story in a compelling and unforgettable way. Live events make for great video –– so think in terms of […]

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IS YOUR EXPO WEST SOCIAL GAMEPLAN READY?

February 28th, 2017 | Blog

Have you made your game plan for utilizing social media to its full advantage at Expo West this year? Here are 10 tips for a successful social marketing effort that will have people buzzing about your brand. 1. Plan Ahead. You write a business plan and a marketing plan – so why not a social […]

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TOP 5 TIPS FOR SUCCESS AT EXPO WEST

February 27th, 2017 | Blog

1. Plan for follow-up. We can’t stress this enough! Your results from tradeshows are only as good as your follow-up plan – the most critical phase of the tradeshow process. Preparation is key – have a plan in place from the time you decide to exhibit at a show. Planning makes following up much easier […]

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Elements Awarded Multiple Honors in GDUSA’s 2016 American Graphic Design Competition

December 20th, 2016 | Happening, News

Elements was amongst a select few agencies awarded 2016 American Graphic Design Awards, and was featured in a showcase of winners from the publication’s 53rd Design Annual chosen from nearly 10,000 entries worldwide. This year’s awards included a recruiting brochure for Schimenti Construction, a viewbook for the Yale MacMillan Center and a billboard for Connecticut […]

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Thankful:: For This Year

November 24th, 2016 | Blog, Holiday

Every year, there is a lot to be thankful for. For us, we love that we can do what we love everyday and have fun doing it! We couldn’t have done it all without our supportive clients and great relationships, and for that we thank you. Here’s to another year to be thankful for. This […]

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Here’s A Thought:: Black Friday Website Tips

November 23rd, 2016 | Blog, Here's a Thought

The holidays are here! Which means shopping is at a high, and black Friday is right around the corner. Online shopping (especially on mobile) has increased dramatically over the years–it’s so much easier than fearing you’ll be crushed while in line at a store. But that means more traffic will be heading to your website. […]

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2016 Ad Club of Connecticut Awards

November 1st, 2016 | Happening, News

At 2016’s Ad Club of Connecticut annual awards show, two recently-completed projects earned accolades: Email Marketing (Single) for Quorn Foods and Agency / Individual Self Promotion for Spark 2016, our New Year’s client gift. Read more >

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