Archive for May, 2012

Giveaway Thursday :: Planet Marshmallow Goodies!

May 31st, 2012 | Blog, Giveaway Thursday!

It’s our favorite Thursday of the month – Giveaway Thursday! Today, we’re giving away a sweet treat from our friends at Planet Marshmallow. Not only will you get this bag of gourmet sea-salt caramel marshmallows – you’ll also get a Planet Marshmallow t-shirt! Do you want to win this sweet prize? Of course you do, here’s how to enter:

Complete one of the following actions below:

~ Post on our Facebook wall about this giveaway by copying and pasting “I just entered @Elements Giveaway Thursday…


Picture(s) of the Week :: Best Practices for Being an Awesome Author!

May 25th, 2012 | Picture of the Week

We posted a teaser picture on Facebook, but wanted to officially announce it here on our blog – advanced copies of Ben and Amy’s new book, Best Practices for Graphic Designers, Grids and Page Layouts: An Essential Guide for Understanding and Applying Page Design Principle – have arrived! In just over a month the book will be hitting shelves. For now, you can pre-order it on Amazon and it will be shipped on it’s release date – July 1!

Check out the photos below of the day Ben and Amy received their copies….


Noted :: FAQ – How Do I Create Value After The Sale?

May 24th, 2012 | Noted

In the world of marketing and sales, there are so many FAQ’s to address, however, one of the most popular discussions is wrapped around the idea – How do I create value after the sale?

As marketers, it’s our job to clearly understand the identified target audience and build relationships with that consumer.  One of the biggest mistakes a company can make is to assume – assume that once the customer is out the door with their purchase, the process is over.  This is far from true – if this…


Here’s A Thought :: What RAGNAR Taught Me

May 21st, 2012 | Here's a Thought

RAGNAR Relay. Plymouth Massachusetts to Province Town. Two days. Two vans. 11 runners. 189 miles. I’ve been training for this all winter. The day arrived. The race began. I was runner #6 in Van 1. Off we go.

The first leg I had to run was labeled “Easy” and was only 3.5 miles. I wasn’t worried. What I didn’t know was that puppy was straight up. No breaks. Completely, flat out, straight-out vertical gaining 271 feet in 3.5 miles. That was “Easy”? I ran it the…


Noted :: Say Ciao to Neon Signs

May 18th, 2012 | Noted

One of the primary marketing tools of a business in an urban environment is its exterior presentation. Unlike in the burbs, where one may have to travel a distance before reaching a new store—and then will most likely go in even if it looks beat since they have gone through the trouble of getting there—in urban areas, foot traffic is high and a nice looking presentation or something that grabs attention will be remembered. Of that exterior presentation, signs are one of the most important pieces of this puzzle…


Giveaway Thursday :: Esana Med Spa Gift Card

May 10th, 2012 | Giveaway Thursday!

Still searching for the perfect Mother’s Day gift? We’ve got you covered! We’re giving away a $50.00 gift card to Esana Plastic Surgery Center & Med Spa. Located in New Haven, Esana provides clinical skin care and body enhancement that includes prevention, maintenance and treatment – their technology and education allows them to achieve beautiful results. Dr. Deborah Pan and our friends at Esana will provide you with an amazing experience and you’ll be greeted with the new logo we’ve designed for them!