Noted :: Attack of the Apps – June App Review

Here we are again, my favorite blog post of the month – the app review! Here are my three favorite apps that I’m excited to share with you this month.

1. Statigram

Unlike all of the apps that I’ve previously reviewed, this app isn’t available to download on your smartphone {yet}. However, it can be accessed just as easily on your computer, laptop or tablet. As we’ve written about in the past, Instagram has quickly become one of the largest and fastest growing social media platforms. With so many brands and businesses sharing on Instagram, it’s important to be able to measure growth so that you are able to gauge your success on the platform. That is where Statigram comes in. It asks you to login with your Instagram name and works with Instagram to acquire your Instagram statistics including, number of followers, growth of followers in the last 7 days, measurement of follower engagement {photo likes, comments etc.} and so much more. It even will show you a “snapshot” view of your Instagram account including the followers that you like the most, and your top photos.

 

How Is It Relevant For Your Business?
One of our most frequently asked questions is: how can I tell if my social media efforts are working? Statigram takes out the guesswork for this relatively new social media platform and provides basic analytics to keep your company on track for growth. Coupled with a solid list of measurable goals and objectives, Statigram is an easy to understand and helpful tool to help benchmark your success on Instagram. There are many tools out there for social media measurement, but many haven’t integrated Instagram analytics into their measurement capabilities. It’s easy to use and will provide you with the data you need to continue growing your Instagram efforts.

2. dotdotdot

This app is great for any smartphone, tablet or desktop. dotdotdot is a central place where you can organize, read and share articles, eBooks, blogs – you name it. Two of the greatest features of this app are, you can essentially pull in text from any website using the browser feature and then you can highlight, comment and share that information with others. It also has the ability to link directly to your DropBox account, so those long WORD documents can be pulled in and marked up with ease. I even tried using it with recent post from our blog and it pulled it in and allowed me to read the text and highlight the important information and then store and share the information. It also has a social aspect to it, where you can browse other users lists, have other users “follow” your lists and also pulls together analytics that shows you how many pieces of text you read that week.

How Is It Relevant For Your Business?
We work collaboratively in this office, as I’m sure most businesses do. We enjoy sharing information with each other, especially from articles, books and blogs that we read. dotdotdot allows you to easily share all that information with just a few clicks. You can highlight important sections of any text, comment on them and then share them with other members or your team. This is a huge timesaver, especially for those who travel and don’t always have access to a desktop or for anyone who has 15 minutes until a meeting and needs a quick synopsis of a 40 page creative brief. This app can be used to send the most pertinent information, quickly and efficient to a number of people – and what company doesn’t like efficient, quick and pertinent information at the touch of a button?

 

3. CardMunch

CardMunch doesn’t need a lot of explaining – it’s a simple app but extremely useful for a professional in any field. The app is powered by Linkedin; a company that knows just how important it is to maintain connections and network. All you do is snap a photo of the business card you received and the Linkedin team will transcribe it, populate all of the contact information for you and conveniently store it for you on your iPhone. It’s as simple as that. You can also add notes onto the contact, so if you meet them at a certain tradeshow or conference you can mark that down to refresh your memory later. It also integrates easily with Linkedin, so you can search for your new contact there and connect with them through the social media platform.

How Is It Relevant For You Business?
We all know that the Rolodex is dead and this app is living proof. You never know where you might meet someone and in turn, where their business card might end up – in the cup holder of your car, at the bottom of your bag, stuck in between your notes from a long conference – this app eliminates your chances of miss placing an important contact. We’re living in a mobile age where a lot of our business is don’t “on the go” and what better place to have our contacts then our phone or tablet which is a constant travel companion.

~Allyson

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